Tuesday, October 26, 2021

Daniel Craig’s departure New James Bond film breaks records

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In addition to the record start in the 007 homeland of Great Britain, Daniel Craig’s last James Bond adventure “No Time to Die” also attracted strong visitor numbers in Germany and now also in the USA.

Shaken martini, chic tuxedo and pure action: These iconic three unique selling points are currently running up and down on screens around the world. “Bond, James Bond” is back. And quite successfully at that.

The most successful opening weekend of all James Bond films, after three days already the most successful film of the year: In Bond’s home country Great Britain, “No Time to Die”, Daniel Craig’s last appearance as 007, has already set various records. Now the film opened a week later, on October 8th, in the USA and Canada. Even if the result did not quite meet the expectations of some observers, it was definitely successful.

On the opening weekend, “No Time to Die” grossed a good $ 56 million in North America, according to US media. This makes the 25th Bond film in the USA the fourth most successful in the history of the franchise since 1962. A strong result for a cinema release in the Corona era. However, 007 clearly missed the pandemic record of “Venom 2” of 90 million dollars on the opening weekend. Many industry experts had expected a return of up to 100 million.

Experts cite the reason for the disappointing figures at a high level that older people find it more difficult than younger viewers to go to the cinema during the end of the pandemic. That’s why the younger-generation superhero film “Venom: Let There Be Carnage” grossed more than Bond. According to statistics from the production company MGM, 60 percent of the visitors to “No Time to Die” were over 35 years old.

In Germany, on the other hand, “No time to die” is gaining top numbers. With more than two million viewers within the first nine days, Craig’s farewell performance is the most successful German theatrical release since the beginning of the pandemic. More precisely since the start of “Star Wars: The Rise of Skywalker” in December 2019. Despite the still limited capacity utilization of the cinemas, 007 broke the sound barrier of one million viewers on the first weekend.

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